Services
KGRAY Marketing provides fractional leadership and strategic project support to help companies grow with clarity and momentum. Acting as an embedded marketing partner, KGRAY Marketing aligns stakeholders, sets direction, and ensures marketing drives adoption, revenue, and long-term results. Services include product–market fit strategy, demand generation planning, and scalable growth systems.
When it’s time for a critical move, whether launching, fundraising, or shifting strategy, KGRAY Marketing delivers focused projects that accelerate traction. From market research and startup marketing audits to competitive analysis, messaging frameworks, go-to-market planning, and investor-ready narratives, each engagement is designed to unlock the next stage of growth.
Envision It
Get the insights you need to define your market, customers and opportunities.
Market & Competitive Analysis Uncover industry trends & gaps.
Consumer Segmentation Define your ideal audience.
Pricing Strategy Align value with market demand.
Build It
Lay a strong foundation with clear messaging, positioning and strategy.
Product and Brand Strategy Define your unique value proposition.
Messaging & Positioning Framework Craft a compelling brand story.
Product Roadmap Development Plan for scale & market fit.
Consumer Research Validate demand & refine strategy.
Grow It
Effectively reach your customer segment and strategically position your brand for maximum impact.
Marketing Strategy + Measurement Align product vision with market needs and optimize for impact.
Go-to-Market Plan Launch, position, and grow effectively.